Monday, January 02, 2012
Broadway Theatre Goer Demographics Shifted
...the average Main Stem theatergoer was white, wealthy, well educated and female. Last season, in fact, the Broadway showgoer was whiter than ever: Caucasians accounted for more than 82% of the season's 12.5 million theatergoers vs. 76% of the 11.9 million attendees in 2009-10...
...average age downticked from 45 to 44...10% decline in tickets sales to international tourists...
(from Variety).
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