Monday, July 07, 2008
EQAL Partners with CBS
EQAL, the the social entertainment company, and CBS have a partnership:
...just announced an incredibly exciting partnership with CBS that we think is truly gamechanging for this burgeoning new medium of social entertainment. The partnership will enable us to take current and upcoming CBS TV shows (both shows on the network and shows on other networks that are produced by CBS Entertainment) and create online interactive narratives that tie directly into the TV narrative. EQAL producers and showrunners will be working with CBS producers and showrunners at the script level to create a truly seamless experience that will take viewers from the TV episode into an online, interactive narrative...
(from eqal.com).
Labels: technology, trends
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